ABOUT SB BUSINESS CONSULTING
Personal Accounting Support from a Chartered Accountant in Cheltenham
I’m Sam, an ICAEW Chartered Accountant with 13 years’ experience in accounting, tax and business finance. I created SB Business Consulting to give small businesses clearer advice, direct communication and a more personal service.
![Sam, ICAEW Chartered Accountant and founder of SB Business Consulting in Cheltenham](https://sbbusinessconsulting.co.uk/wp-content/uploads/2026/09/Xero-Accountant-Cheltenham.jpg")
ABOUT SAM
Accounting and tax explained in plain English
Many business owners receive completed accounts or tax calculations without a clear explanation of what the figures mean, what needs to be paid or what they should do next. I wanted to create a service that removes that uncertainty.
My approach is straightforward: understand how your business works, complete the required accounting and tax work carefully, communicate clearly and help you plan ahead. You deal directly with me rather than being passed between different departments or junior team members.
I support limited companies, sole traders, directors and growing owner-managed businesses with annual accounts, corporation tax, self assessment, bookkeeping, Xero, VAT, payroll and practical business advice.
SB Business Consulting is based in Cheltenham and supports businesses across Gloucestershire and throughout the UK using secure, cloud-based accounting systems and remote communication.
EXPERIENCE AND CREDENTIALS
Professional expertise with an approachable service
ICAEW Chartered Accountant
Professionally qualified and committed to high standards of integrity, competence and client service.
13 years’ experience
Experience across accounting, tax, reporting, financial control and practical business support.
Xero support
Practical help setting up and improving cloud bookkeeping, reconciliations, VAT processes and reporting.
Direct client contact
One consistent point of contact who understands your business, records, deadlines and priorities.
PROFESSIONAL VERIFICATION
View our official professional directory profiles
Verify SB Business Consulting’s professional credentials and cloud-accounting experience through the official ICAEW and Xero directories.
ICAEW Firm Directory
View the official ICAEW listing for SB Business Consulting Limited and verify the firm’s professional status.
View ICAEW listing →Xero Advisor Directory
View the SB Business Consulting Xero profile and learn more about the cloud-accounting and bookkeeping support available.
View Xero profile →HOW I WORK
A practical approach to accounting support
The objective is to make the financial side of running your business easier to understand and easier to manage.
Clear
Advice, tax calculations and deadlines are explained in plain English, without unnecessary jargon.
Personal
You deal directly with me and receive support shaped around your business rather than a generic package.
Proactive
The aim is to identify deadlines, likely liabilities and useful actions before they become urgent.
Practical
Recommendations focus on realistic improvements and decisions you can actually implement.
WHO I SUPPORT
Built for small and owner-managed businesses
I work best with business owners who value responsive communication, reliable compliance work and advice that helps them understand what is happening financially.
Whether you are setting up a new business, changing accountant or looking for more proactive support, the service can be tailored to your records, responsibilities and stage of growth.
REQUEST A NO-OBLIGATION QUOTE
Looking for an accountant who takes the time to explain things?
Tell me about your business, your current arrangements and the support you need. I will come back to you with the appropriate next steps.